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5 Essential Tips for Using LendingWise CRM to Boost Loan Sales and Close More Deals

· LendingWise

Team of colleagues laughing and talking around a meeting table with laptops

Loan originators are always looking for tools and strategies that help them close more deals and grow. LendingWise CRM brings together features that streamline the loan origination process, improve efficiency and keep originators, borrowers and lenders in sync. Here are five essential tips for using LendingWise CRM to boost sales and close more deals.

Key takeaways

  • Capture deals from your website with customizable Quick App and Full App webforms that collect the details and documents you need to qualify and price a loan.
  • Send pre-approvals, term sheets, LOIs and disclosures for e-signature in a few clicks with built-in e-sign.
  • Find the right capital provider faster through the Lender Marketplace, with match scores for every program.
  • Automate follow-ups and notifications so borrowers stay informed and engaged through every stage of the loan.

A lending CRM (customer relationship management system) is software that tracks your borrowers, brokers and deals, and automates the communication that moves each loan toward closing.

1. How Do You Capture Loan Applications From Your Website?

Put a quick loan application on your website. LendingWise makes it simple for borrowers to submit a Quick App online. The form captures the essential details you need to determine eligibility and price the loan, along with supporting documents. With a streamlined application, originators can assess potential deals quickly and give borrowers a seamless experience.

2. Use Built-In E-Signature to Move Faster

LendingWise’s built-in e-sign lets originators send pre-approvals, term sheets, LOIs and disclosures with just a few clicks. Assign signers, set the signing order, and signers sign from an emailed link. It saves time, looks professional and speeds up the loan process, keeping borrowers engaged and committed to closing.

3. How Does the Lender Marketplace Help Originators Find Capital?

The Lender Marketplace connects originators with a wide range of capital providers, saving time finding the best lender for each deal. Filters rule out programs that can’t do the deal, and a match score shows how well each remaining program fits. Lenders, in turn, get exposure to new brokers and more deal flow, a win-win for everyone involved.

4. Collect Everything Up Front With a Customizable Full Application

LendingWise’s customizable Full App webform lets originators collect all the information needed to match borrowers with the right loan program, lender or investor. By tailoring the form to each program’s requirements, originators collect every relevant data point up front, streamlining underwriting and approval.

5. Automate Follow-Ups and Notifications

LendingWise’s automation lets originators set up follow-ups and notifications for every stage of the loan process. Automation rules send templated emails and create tasks when a loan changes status or reaches a workflow step, and scheduled follow-ups keep going until the loan moves forward. Consistent, timely communication keeps borrowers informed and engaged, increasing the likelihood of a successful closing.

Conclusion

LendingWise CRM gives loan originators the tools to close more deals and grow their business. By using website intake, built-in e-signature, the Lender Marketplace, customizable full application webforms and automated follow-up, originators can streamline their process, improve borrower satisfaction and close more deals. See the full list of CRM and LOS capabilities on our features page.

Frequently asked questions

How can a CRM help loan originators close more deals?
A lending CRM helps originators close more deals by capturing complete applications from your website, sending term sheets and disclosures for e-signature in a few clicks, matching each deal with the right capital provider, and automating follow-ups so no borrower goes quiet. LendingWise CRM keeps all of this on the same record as the loan, so nothing slips between sales and origination.
Can borrowers apply for a loan on my website with LendingWise?
Yes. LendingWise provides customizable Quick App and Full App webforms that show the right fields for each loan program. You can put them on your own website, and borrowers can attach supporting documents. Every branch, broker and loan officer can also get a unique form link, so each submitted deal is attributed automatically.
Does LendingWise CRM include e-signature?
Yes. LendingWise has built-in e-sign. You can send pre-approvals, term sheets, LOIs and disclosures for signature straight from the loan, assign signers and set the signing order. Signers sign from an emailed link with no login needed, and the signed PDF and certificate of completion are filed to the loan automatically.
What is the LendingWise Lender Marketplace?
The Lender Marketplace connects originators with capital providers. You filter programs by loan category, transaction type, property type, occupancy and state, see a match score for each remaining program, and send financing requests straight from the loan file. Lenders can publish their own programs to get in front of new brokers and more deal flow.